The Marketing Issue | March 2020
In this issue of ABA Law Practice Today:
Why "no comment" doesn’t help your client or your case. All about the power of compounding, and the high value of low views. The urge to merge impacts firms of all sizes and types. Paying attention to the details can pay off big dividends online. A law student reflects on a semester at the Delaware Court of Chancery. Adjustments will come as consumers become more cost-conscious of rates and corporate legal departments cut costs. Get your money’s worth from potential client leads. How two firms have prepared to keep working during the outbreak. Workplace flexibility benefits the firm and its people. Too many SEO campaigns focus on the wrong metrics. Here’s what works best. Real progress will only come with a change in the power structure in the legal profession.Why Litigation PR Needs to Be Part of Your Marketing Plan
Building Client-Generating Law Firm Marketing Assets
How Will Your Firm Survive in Today’s Merger Mania Marketplace?
How to Get Business Online in 2020
How My 3L Externship Changed My Outlook and My Career
The Impact of the Coronavirus on Law Marketing
Sponsored Five Tactics That Transform Your Success Rate with Legal Leads
How Law Firms Are Responding to the Coronavirus Pandemic
An Update on One Firm’s Telecommuting Journey
Making SEO Work for Your Firm
Diversity and Inclusion: More Than an Invitation to Join